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Odoo FMCG Distribution ERP

Digitise FMCG distribution with Odoo Software. PySquad builds ERP systems for van sales, secondary sales, stock transfers, route planning, distributor networks, and real-time inventory.

Odoo FMCG Distribution ERP
Built around your operation
  • FMCG distributors and wholesalers
  • Van sales operations teams
  • Multi-tier distribution networks
The business case

What changes for your business.

Expected outcomes from the solution.

Explore the approach

Higher product availability and reduced stockouts

Improved field sales productivity and route efficiency

Accurate scheme application and better revenue control

Real-time visibility across the entire distribution network

Results depend on scope, integrations and adoption.

The operating context

A clearer view of the whole operation.

FMCG distribution depends on fast movement across warehouses, distributors, sales teams, vans, and retailers. When sales, inventory, schemes, claims, and collections are tracked separately, stock availability and channel performance become difficult to control.

Where friction builds

Lack of real-time visibility leads to stockouts, lost sales, and inefficient distribution.

FMCG businesses often struggle to see what is actually selling beyond primary dispatches. Distributor stock, secondary sales, retailer orders, van inventory, schemes, and returns may sit across spreadsheets, messaging apps, or disconnected systems. As the network grows, stockouts, incorrect promotions, weak beat coverage, overdue collections, and slow-moving inventory become harder to identify. A connected distribution ERP is needed to link sales execution, inventory, schemes, field operations, and channel performance.

Current approach
  • Manage orders through spreadsheets
  • Plan sales routes manually
  • Track stock across separate systems
  • Monitor distributor performance retrospectively
Operational impact
  • Stockouts reduce sales availability
  • Field productivity remains inconsistent
  • Schemes are applied incorrectly
  • Channel inventory lacks visibility
Inside the solution

The capabilities behind the operation.

Review the functional scope, then discuss the requirements specific to your team.

Multi-Level Sales Tracking

Track primary, secondary, and tertiary sales across the distribution network.

Van Sales Automation

Mobile POS with offline capability, barcode scanning, and instant billing.

Route & Beat Planning

Optimize field sales routes with GPS tracking and structured beat plans.

Inventory & Replenishment

Real-time stock visibility with automated replenishment planning.

Scheme & Promotion Management

Automate discounts, offers, and promotional schemes across channels.

Claims & Returns Handling

Manage expiry, damage, and replacement claims efficiently.

From requirements to implementation

Grounded in the way your team works.

How we work
  1. 01

    Map distribution workflows including van sales and channel hierarchy

  2. 02

    Configure Odoo for sales, inventory, and route management

  3. 03

    Enable mobile apps for field teams and real-time updates

  4. 04

    Build dashboards for sales visibility and performance tracking

Our approach

We build Odoo-based FMCG distribution ERP systems designed for fast-moving, high-volume operations. Our approach focuses on real-time sales tracking, efficient route planning, van sales automation, and seamless coordination across distributors and warehouses.

How it connects

The complete workflow, in one view.

Solution workflow
Make an informed decision

Is this the right fit?

The right solution starts with the right operating requirements.

Check the fit with us

Designed for

  • FMCG distributors and wholesalers
  • Van sales operations teams
  • Multi-tier distribution networks
  • High-volume FMCG businesses

May not be suitable for

  • Non-distribution businesses
  • Low-volume product companies
  • Businesses without field sales
  • Single-location retail operations

Trusted by clients worldwide

BDO
Marinapy
Vanilla Steel
INT Express
InnovationM
Telco Holdings International
Inglasco International
Upex Electrical UK
Lux Logic Lighting
CM3 Engineering
Finest Travel Africa
CareNav
XA Global Trade Advisors
Predictores.ai
iTech Consulting
Net Informatica
TextureAI UK
Lux Via
EEN Consulting
Intelgrity Ltd
OTEK Consulting
AI-O AI
The Hillock Hotels & Banquets
See it on your workflows

Walk through the solution with your operation in mind.

Discuss your requirements
Before you decide

Questions worth asking.

Ask something else
Does it support van sales with offline mode?

Yes. Mobile POS works offline and syncs automatically.

Can schemes and promotions be automated?

Yes. Discounts, combos, and offers are fully configurable.

Can distributors and retailers place orders online?

Yes. Portals and mobile apps are available.

Does the system track primary & secondary sales?

Yes. Full visibility across the distribution chain is supported.

Can claims for damage or expiry be managed?

Yes. Claim settlement workflows are built-in.

Start with your requirements

Let’s define your next step.

Tell us what needs to work better, the systems you use, and the scope you have in mind.

Discuss your requirementsShare your requirements through our enquiry form.

A little closer, wherever you are

Big world.
Close partnership.

Product engineering, AI and Odoo ERP, with a shared plan and a working rhythm built around your team.

Offices in India, Spain & France.
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Our offices Customer presence

Different time zones. One shared conversation.

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